Preaching and the Thirty-Second Commercial
Add to Shopping Cart 978-0-664-26544-1 Paper $29.00 5/31/2021

Preaching and the Thirty-Second Commercial

Lessons from Advertising for the Pulpit

At first glance, preaching and advertising seem worlds apart from one another. One tries to proclaim love of God and neighbor; the other tries to sell you something that you may or may not need. Yet both must compete with other ways we receive and p...

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